I love Give Or Keep, but I can see why the staff came to dislike it by 1990.
The prop looked like an off-brand Bonus Game with the same classic 1972 shape and the sliders for the prize names with G-T asterisks in place of the arrows on the right. The emphasis on 'keeping' or winning small prizes seemed impressive to the studio audience in 1972-73 (not just in this game but in others like Bonus Game, Mystery Price etc) but I'm guessing by 1990 they did not have anywhere near the same allure.
What's interesting to me is how Give Or Keep features gameplay elements that came to be used in a number of other games. Aside from the obvious Finish Line and Trader Bob, there's also Hurdles (choose the lowest in each of 3 pairs of items, but with no room error), Mystery Price (trying to cover an unknown 'target price' - Give Or Keep was a lot easier to understand with 3 x 50/50 choices instead of open-ended choices) and even something like Shopping Spree (picking the most expensive items to cover a known target price).
I'd love to see it return as a themed game. Finish Line was a very neat idea of how it could work as a themed game but had dreadful execution.